Grupo Corporativo Landon acquires 100% of Sercotel Hotel Group shareholders participations.


Sercotel Hotels celebrates its 25th Anniversary.

25 years of successes and consolidation in the hotel sector, and internationalisation. Sercotel Hotels diversifies its brands and seeks to boost its hotel operations business, to do so it changes its corporate name and the Sercotel Hotel Group is born.


Partnership with Choice Hotels:
• International Business Partnership.
• Joint hotel development.
• Master franchise Spain, Europe, Latam.


Sercotel Hotels enters Colombia. The era of expansion in Latin America begins


The Landon Corporate Group joins as a partner to provide greater financial strength and development of the company from a management perspective.

The Landon Corporate Group is one of the most prestigious family offices in the world with an extensive portfolio of investments in diverse sectors.


On January 3rd Sercotel Hotels is born as a company.

Sercotel Hotels is dedicated to the representation of hotels through the commercialisation of establishments in Spain and Southern Europe.